This film is the story of Vincent Furnier, preacher’s son. From the advent of Alice as frontman for a group of Phoenix freaks in the 60’s to the hazy decadence of celebrity in the 70’s to the winking comeback as glam metal godfather in the 80’s, one will watch in wonder as Alice and Vincent battle for each other’s souls. Alongside the hits that defined an era, overlooked gems of Alice Cooper's oeuvre have been dug up and melded into montages that soundtrack his life.